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The ICON Airmada Medicine Man Helmet

Icon Airmada Medicine Man Helmet

We appreciate layers of synthetic stuff that lessen the impact between skulls and things that are harder than skulls. At ICON Motosports, there’s some impressive tech goin’ on within the structure of their helmets, but they value a killer facade, too. So do we. Read how we helped design an aggressive skin for their beautifully-sculpted Airmada shell. Meet the recently launched Medicine Man

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ODFU – One Down Five Up Clothing Co.

ODFU packaging

In today’s digitally-saturated world, we enjoy finding ways to unplug from the realm of glossy, back-lit displays. A recent opportunity came in the form of pillowed brown paper bound in twine. Its identifier was made of ink, pressed on by a human. Our ODFU tees had just arrived from the British clothing brand that takes pride in hand-drawn, original designs. Check ’em out…

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Motorcycle Travel Photography E-Books by Anthony Kerr

Motojournalism eBook Two

As motojournalists, our goal is to creatively capture a scene with photographs that tell a story or add visual impact to a written piece. During motorcycle events and adventures, it can be a challenge to adjust for varying light, lock in a solid composition or fiddle with camera controls. There are many how-tos, articles, blogs and videos available to aspiring photogs, but a special e-book surfaced with a moto-centric approach that we had to check out. It’s called, “Motojournalism Book Two – The Tools” by Anthony Kerr of MotoJournalism.com.

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